Paid Ads·11 min read
Shopify Apps That Actually Improve ROAS (2026)
The Shopify apps that actually improve ROAS: tracking, surveys, feed tools, CRO, and upsells, plus how to verify each one moved a real metric.
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ARTICLES
Guide·5 min read
Shopify Rollouts: Native A/B Testing for Themes & Checkout
On June 5, 2026, Shopify shipped Rollouts: native A/B testing and gradual rollout for themes and checkout, no third-party app.
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Guide·5 min read
Shopify SimGym: Test Theme Changes With AI Shoppers
Shopify SimGym sends AI shoppers through your store to predict how design changes affect add-to-cart — before you burn ad budget on a losing page.
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Diagnostic·6 min read
Shopify Traffic But No Sales? 14-Point Diagnostic
Traffic without sales is a common Shopify problem. Here is the 14-point diagnostic to find whether it is product, page, audience, or trust.
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