Falling AOV is often a symptom of discount creep, mix shift, or marketing strategy issues. Here's the diagnostic and the fixes that recover average order value.
When product bundles outperform volume discounts on Shopify (and vice versa). Test framework with actual results from client accounts.
Honest analysis of when free gift with purchase strategies actually drive incremental revenue versus just reducing margin on customers who would have bought anyway.
Post-purchase and in-checkout upsell apps can add 15-25% to your Shopify AOV. This side-by-side comparison of ReConvert, Zipify One Click Upsell, Aftersell, and others shows which to choose based on your store size.
Learn proven Shopify cross-sell strategies that increase average order value naturally. Discover complementary product tactics, cart page techniques, and timing tips.
Learn how to run gift-with-purchase promotions on Shopify. Discover GWP thresholds, product selection, display strategies, and the best apps to boost AOV by 20%.
Increase your Shopify AOV with free shipping thresholds, bundles, volume discounts, cross-sells, upsells, and more. Includes AOV benchmarks by industry.
Master free shipping on Shopify with threshold math, conditional strategies, shipping bar apps, AOV impact analysis, and international shipping tactics.
Implement post-purchase upsells on Shopify with one-click offers, thank you page strategies, app comparison, and pricing tactics to boost average order value.
Learn Shopify product bundling strategies including fixed bundles, mix-and-match, and BOGO offers with pricing tactics and app comparisons to boost AOV.
Compare the best Shopify bundle apps for 2026 with real pricing and setup tips. Use fixed, mix-and-match, and BOGO bundles to lift average order value 15-30%.
The best Shopify AI product recommendation apps that lift AOV 20-30%. Compare engines, smart placements, and ROI for upselling, cross-selling, and personalization.
Compare the best Shopify upsell and cross-sell apps: ReConvert, Bold, Zipify, and Candy Rack. Placement tactics and offers that lift average order value 10-30%.